FY27 APO 101 CLUB INCENTIVE PROGRAM

Another year has flown by and once again another amazing regional performance on Used Car business across the board! As a region we hit 3275 APO units, 2nd Highest volume since the program began here in the MENA region. Full credit goes to you, the retailers and your teams and the continued focus you demonstrate on this side of your business.

The focus this year is to maintain steady growth in what we know will be a very challenging year! Whilst New car volumes will drop, there should still be an opportunity to continue the growth in the Trade-In space in regard to pen rates. This will be supported heavily by us at the regional office. Customer loyalty programs will remain at the forefront of our regional focus.

As with every 101- program, 100% does not score you anything!
Over achievement across the KPI's is the only way to score points.
Targets are based on your approved BP numbers in regard to APO volumes, regional average target objectives for Trade-In and FS Used business.

FY27 POINTS SCORING SYSTEM

APO Sales Performance (40% of Total Points weighting)
<100% of BP = 0 Points
101 - 115% = 30 Points
116 - 125% = 70 Points
+126% = 90 Points
*Note any deviations from BP volumes is subject to separate approval from JLR Regional team.

Trade-In Performance (40% of Total Points Weighting)
<15% of new car sales = 0 Points
16% - 25% of new car sales = 40 Points
26% - 30% of new car sales = 70 Points
+30% of new car sales = 90 Points
* Note New car sales are classed as the following only Retail tags on Vista:
Individual, Affinity

FS Used Performance (20% of Total Points Weighting)
<15% FS Pen Rate on APO cars = 0 Points
16% -25% FS Pen Rate on APO cars = 20 Points
26% - 35% FS Pen Rate on APO Cars = 50 Points
36%+ FS Pen Rate on APO cars = 70 Points

ELIGIBILITY

• All retailer's Used car teams are eligible to participate in this incentive program.
• Two divisions of markets with their own prize pots.

Division 1 Division 2
Kazakhstan
KSA
Morocco
Qatar
UAE
Armenia
Azerbaijan
Bahrain
Egypt
Georgia
Iraq
Jordan
Kuwait JAG
Kuwait LR
Lebanon JAG
Lebanon LR
Oman
Palestine

CRITERIA

• APO Sales Performance figures will be extracted from the APO online tracker ONLY!
• Trade-In Data will be extracted from the APO tracker and calculated against Monthly Vista registrations.
• FS Used Car Penetration rates will be calculated from the monthly FS reporting files / CXP.
• Data accuracy is measured from the APO tracker for Used/Trade-in activity and includes all required KPI reporting.
• FS Used data will be extracted from the CXP upload files.
• Points scored are accumulated on a monthly basis and communicated via this Website/ WhatsApp Group.
• Total Points at the end of March 2027 determine your position in the overall standings.
• Performance on this 101 Program is separate to your scoring on the REP program.
• Each KPI scoring is separate, so you can score in each individual area.
• Spot audits on data quality & integrity will happen once a quarter.

GRAND PRIZES

There are cash prizes this year which can be used for anything the winner(s) choose but must be purchased first through each Retailer business and then claimed by invoice to JLR regional office, with the associated evidence the funds were allocated to the official prize winners or team. Separate comms to Retailer Finance departments can be sent by the regional office, on request, if further clarification is required on the claim process.

Division 1 Division 2
1st Prize $25,000
2nd Prize $15,000
1st Prize $12,000
2nd Prize $8,000
3rd Prize $5,000

Best of luck with this Year's APO 101 Club program!

© JAGUAR LAND ROVER LIMITED REGISTERED OFFICE: ABBEY ROAD, WHITLEY, COVENTRY CV3 4LF REGISTERED IN ENGLAND NO: 1672070